There are few things I do to help unwind after a long workday. These things include:
- Digging in the garden
- And, like 70 million other users, copious amounts of Pinterest browsing
I admit it: I’m a Pinterest devotee. How can one deny the lush images of secret gardens, decadent-looking desserts, martial arts action shots, exotic destinations and style blogger-approved garb? It’s extremely plausible that one could spend hours perusing the social media giant, and I must confess, sometimes I do!
If you haven’t heard of the magic that is Pinterest yet, allow me to explain. Pinterest is a social media platform that lets its users to construct themed “boards” by “pinning” photos from other users. You can also “pin” content you find on the Web that you’d like to save for later or upload your own images from your website or computer desktop.
Pinterest may sound like all fun and games -- pinning images of exquisite recipes and out-of-this-world travel locales is terrific, but you may find yourself asking, “Where does the revenue come in?”
I encourage you to think of the site as a visual press release that doesn’t need to be sent the media, but is a permanent visual expression of who you are and what you offer. It’s one of the best, most up-to-date ways of generating buzz and enthusiasm for your business offerings -- anticipation that can lead to potential sales -- if done properly.
Here are five tips to use Pinterest to get crazy-good results: 5 Stellar Pinterest Tips for Small-Business Owners