Profit Experts

    • Media Contact:
      Michelle Tennant Nicholson
    • Member Type(s): Expert
    • Title:
    • Organization:
    • Area of Expertise:Custom CFO Solutions for Small Business

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My Expertise

    My Expertise

      Area(s) of expertise: Custom CFO Solutions for Small Business
      Summary of expertise:
      Fred Parrish is the Chief Executive Officer and Founder of The Profit Experts™. He is also creator of The Profit Beacon™ (, a new app that provides predictive analytics to help businesses make smart and timely decisions. During a 37-year career Fred has held positions from staff accountant to CEO in public and private companies with revenues ranging from startup to $3.5 billion. He has served on the Board of Directors for 12 organizations in aerospace, manufacturing, healthcare services, insurance, international missions, technology and other sectors. He has extensive experience in directing and overseeing company operations, managing corporate resource development and directing strategic planning for domestic and international organizations. With this broad experience in both operations and financial management in a wide range of industries and at all levels of organizations, he has developed a proven process for optimizing operational analysis, dynamic cash flow management, staff efficiency planning, profit mining and organizational development. He is the author of “The Profit Mentality,” a guide for maximizing entrepreneurial success by taking control of the financial dynamics critical to profitability. Fred is a speaker and instructor on subjects related to profit and cash flow optimization. A married father of three kids and three grandkids, rock guitar player and a strong Christian, he lives in Allen, Texas. To learn more, visit:
      Blog/Web site:
      Books/articles published:
      The Profit Mentality, 2005
      Prior media experience:

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