Michael Saffran

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    • Member Type(s): Expert
      Communications Professional
    • Title:Communication Lecturer/WGSU Faculty Dir.
    • Organization:SUNY Geneseo
    • Area of Expertise:Media writing, public relations, radio
    •  
    • Member:ProfNet

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My Expertise

    My Expertise

      Area(s) of expertise: Media writing, public relations, radio
      Summary of expertise:
      Issues related to commercial radio broadcasting, including mass media audiences, policy and regulation; media ownership consolidation; radio programming trends. Development and trends in new media, public relations and social media. Media relations experience in higher education and health care fields; held a variety of on-air and other positions in broadcast media for more than 18 years; former columnist, "On the Radio," Business Strategies Magazine; former reporter, The Buffalo News.
      Blog/Web site: http://www.mikesaffran.com
      Twitter: http://www.twitter.com/MikeSaffran
      Facebook: http://www.facebook.com/mike.saffran
      White paper/research:
      Effects of Local-Market Radio Ownership Concentration on Radio Localism, the Public Interest, and Listener Opinions and Use of Local Radio
      Effects of Local-Market Radio Ownership Concentration on Radio Localism, the Public Interest, and Listener Opinions and Use of Local Radio
      Awards/associations/memberships:
      Public Relations Society of America (PRSA), Rochester Chapter, PRism Award, Online Publication/E-zine, News & Events Daily, 2010; PRSA, Rochester Chapter, Award of Excellence, Social Media, 2010; PRSA, Rochester Chapter, PRism Award, RIT University News Web site, 2007; PRSA, Rochester Chapter, PRism Award, Most Improved Element, RIT University News Web site, 2007; PRSA, Rochester Chapter, PRism Award, Newsletter, News & Events, 2006; PRSA, Rochester Chapter, PRism Award, News Release, RIT Game Programming, 2003
      Educational background:
      M.S., Communication and Media Technologies, Rochester Institute of Technology, 2008
      B.A., Speech Communication, State University of New York at Geneseo, 1985

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