Maria Perez

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    • Member Type(s): Content Publisher
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      Communications Professional
      Media - Freelancer
      Media - Broadcast
      Media - Print Journalist
      Media - Student Journalist
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    • Title:Director, Online Community Relations
    • Organization:ProfNet
    • Area of Expertise:Media, PR
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    Upcoming PR/Media Events

    Thursday, February 12, 2015, 8:58 AM [Upcoming Events]
    0 (0 Ratings)

    Here are a few events coming up over the next few weeks. Know of an event coming up? Email us the details and we’ll include in our next post.

    Event: Andy Cohen: A Candid Conversation With Bravo’s Pop Culture Guru
    Host: NLGJA
    Date: Feb. 16
    Location: New York
    Summary: Join us for an evening lecture, Q&A and book signing with author and talk-show host Andy Cohen.
    Complete event info here.

    Event: Unconventional Career Advice From an Unlikely CEO
    Host: PRSA Cincinnati
    Date: Feb. 17
    Location: Newport, Ky.
    Summary: Fred Cook, CEO of the award-winning public relations agency Golin and author of “Improvise: Unconventional Career Advice from an Unlikely CEO,” will share the wisdom he’s accumulated through his unconventional life experiences and how he found success on his own terms. Before joining the corporate ranks at the age of 36, he talked his way into a job as a cabin boy on a Norwegian tanker, peddled fake Italian leather goods to unsuspecting tourists, ran a rock-and-roll record company, started a service chauffeuring drunks home from bars, worked as a doorman at a five-star hotel, substitute-taught in Los Angeles's worst schools, and winged it as a novice tour guide. During his career, he's been ignored, lost, punched, flunked, fired, divorced, and arrested.
    Complete event info here.

    Event: Best Practices Are Killing Marketing: It’s Time to Get Agile
    Host: MarketingProfs
    Date: Feb. 17
    Location: Webinar
    Summary: In a world of multiple screens, countless channels, and five-second attention spans, "best practice" is not what gets clicks and conversions. To meet the connected customer online, marketers must break free from best practices to tackle the problems of the moment. This is accomplished by adopting an agile and iterative mindset. Spekaers will discuss how agile marketing can help deliver customer-centric digital experiences based on the unique needs and wants of your customers.
    Complete event info here.

    Event: Current Contract Issues for Writers
    Host: ASJA
    Date: Feb. 18
    Location: Teleseminar
    Summary: What writer hasn't had a question about a contract from time to time? Attorney Nathan Winegar will address common questions writers have about the meaning of standard contract terms. What exactly are you agreeing to? What language can and should be negotiated? How can you manage the contract negotiation process to avoid future disputes with clients?
    Complete event info here.

    Event: Brand Storytelling Done Right
    Host: Citrix Systems
    Date: Feb. 24
    Location: Webinar
    Summary: It may be the buzzword du jour, but storytelling has earned its status as brand marketing champion. The challenge is applying it in a way that resonates with consumers. Tessa Wegert, journalist and media strategist, will explore the role of storytelling in digital advertising and custom content. From theme to structure to hero (it's not who you think it is), learn how to break down the key components of a good brand story to help tell your own.
    Complete event info here.

    Event: Brain Science and Web Marketing
    Host: MarketingProfs
    Date: Feb. 26
    Location: Webinar
    Summary: Brain science and marketing go hand-in-hand. Neuromarketing can increase your website's conversion rates by using specific cognitive biases, and connecting your visitor's brain to the design and content. Andy Crestodina, co-founder and strategic director of Orbit Media, will reveal the secrets of marketing masters and provide you with neuromarketing tactics applicable to the relationship between the brain, behavior, and marketing on the web.
    Complete event info here.

    Event: JournCamp
    Host: Society of Professional Journalists
    Date: Feb. 27
    Location: Atlanta
    Summary: In this day-long workshop, you’ll get practical, skills-based professional development that will help you be a better journalist.
    Complete event info here.

    Event: Region 2 Conference
    Host: NAHJ
    Date: March 28
    Location: New York
    Summary: Session topics center around the theme, “Latinas in Media,” but every attendee can benefit from the knowledge shared in this day-long conference. Regional conferences provide career development and networking opportunities and access to an environment where sponsors recruit and provide valuable advice.
    Complete event info here.

    Event: 2015 CAR Conference
    Host: IRE, NICAR
    Date: March 5-8
    Location: Atlanta
    Summary: Join IRE and NICAR for this annual conference devoted to computer-assisted reporting. Learn about tools you need to dig deeper into stories and give your audience the information they want.
    Complete event info here.

    Event: An Evening With Harold Holzer
    Host: New York Press Club
    Date: March 2
    Location: New York
    Summary: Holzer, author of “Lincoln and the Power of the Press: The War for Public Opinion,” is the preeminent scholar and historian on Abraham Lincoln and has written extensively about the former president and about the political culture in America in the Civil War era. He will discuss the crux of the new book: Lincoln's complicated relationship with the press.
    Complete event info here.

    Event: 2015 Spring Conference
    Host: Society of Professional Journalists
    Date: April 17-18
    Location: Hempstead, N.Y.
    Summary: This day-long professional development meeting brings area journalists, students and journalism educators together in one place to hear from industry experts on a wealth of topics. Other dates and locations are also available.
    Complete event info here.

    Event: Annual Writers Conference
    Host: ASJA
    Date: April 30 - May 2
    Location: New York
    Summary: ASJA’s Annual Writers Conference is the premier event for professional and aspiring freelance writers, featuring three days of educational content about the art and business of independent nonfiction writing. This year’s keynote speaker is Jennifer Finney Boylan, author of 13 books and a contributing opinion writer for The New York Times op/ed page.
    Complete event info here.

    Event: 2015 IRE Conference
    Host: IRE
    Date: June 4-7
    Location: Philadelphia
    Summary: The best in the business will gather for more than 150 panels, hands-on classes and special presentations about covering business, public safety, government, health care, education, the military, the environment and other key beats. Speakers will share strategies for locating documents and gaining access to public records, finding the best stories and managing investigations. Join the discussion about how to practice investigative journalism in print, broadcast, Web and alternative newsroom models.
    Complete event info here.

    Whether you're a reporter, blogger, author or other content creator, ProfNet can help you with your search for expert sources. You can send a query to tens of thousands of experts and PR agents, search the more than 60,000 profiles on ProfNet Connect, or get timely experts and story ideas by email -- all for free! Need help getting started? Email us at profnet@profnet.com

    Book Ghostwriting 101: What Authors Need to Know to Succeed

    Wednesday, January 21, 2015, 11:37 AM [#ConnectChat]
    0 (0 Ratings)

    One of the most frequent questions we get from writers is, “How do I break into ghostwriting?” To answer that question, we turned to ghostwriting expert Marcia Layton Turner for her advice and insight.

    In a Twitter chat hosted by ProfNet on Tuesday, Jan. 20, Turner answered a variety of questions on ghostwriting, focusing specifically on the book market. She shared information on what it takes to become a ghostwriter, how to break in, how much you can expect to be paid, helpful resources, and more.

    In 2010, Turner founded the Association of Ghostwriters, a professional trade association of ghostwriters who network and share business tips with each other regularly. She is also a bestselling business journalist and author whose work frequently tackles business and corporate strategy issues. To date, she has authored, co-authored, or ghosted more than 30 books for major publishing houses. Her work has also appeared in magazines ranging from Bloomberg Businessweek to Entrepreneur, Black Enterprise, Woman’s Day, and many trade journals.

    Following are some highlights from the Twitter chat:

    The demand for ghostwriting is on the rise. To what do you attribute that?

    Overall, demand for the written word has skyrocketed. Just look at social media. Well-written content is critical today. On the book side, shifts in the publishing industry are opening the door for anyone to be an author. Self-publishing is making book authorship possible for non-writers, with the help of a ghostwriter.

    More people are also aware of what ghostwriters do, what their role is today. And there is less of a stigma, I think, with having a professional writer help with a manuscript. In some circles, having a ghostwriter is a badge of honor. There is also increasing use of self-publishing platforms. And more businesses are looking at books as marketing tools.

    It seems more freelancers are trying to break into ghostwriting? Is that right, and if so, why?

    Yes, as magazines and newspapers shrink, freelancers are looking to new sources of income. Ghostwriting is one where opportunities are growing and the pay can be lucrative. With online pay rates rather low, book ghostwriting looks quite appealing.

    Are some genres more in demand than others?

    Business and technology are almost always in high demand for ghostwriters.

    What is the typical pay for ghostwriting a book?

    The pay varies, of course, but right now I would say that a nonfiction book pays between $20,000 and $50,000. Some pay less because they're shorter, require less research, or the client's budget is small. Some pay more because the length is hefty, more research is required, it's a big-name client, or the timeline is short.

    That’s a nice chunk of change, but how long does it take, typically, to ghostwrite a book?

    That also depends. I've written books in 30 days; others have taken nine months. The amount of time it takes may also depend on the client's schedule and availability. The number of rounds of edits also impacts how quickly you can finish a book.

    What kind of experience does a writer need to break into ghostwriting?

    Writers need a few experiences to qualify for ghostwriting work. One is having been paid for their work. Blogging on a personal blog doesn't cut it. Nor does work for e-zine articles.

    Another is experience writing the types of pieces the client needs. That may be articles or blog posts or case studies or speeches or books. You need to have done it. Someone new to freelance writing is not in a strong position to succeed as a ghostwriter. That doesn't mean that it can't be done, only that it may be more challenging. You may be a top-notch writer, but without experience, you'll have difficulty selling your services to clients.

    How can a writer get that kind of experience? Does writing books under your own byline count?

    To get into ghostwriting books, writing your own books does give you credibility. It shows you can write to that length. Clients want to know that you've done this before, since most of them have not. They don't want to hire someone who has never written a book to write their book.

    But, more importantly, ghostwriters need experience in writing in someone else's voice -- that's key. Everyone has their own style and pace of communicating, their own preferred vocabulary. Ghostwriting requires that you learn what that style and pace is, and mirror it in the writing you do for them. So, completing assignments where you write as someone else is very valuable.

    What kinds of skills are important to succeed as a book ghostwriter?

    Besides being able to adopt or mirror someone else's voice, you need to be a strong interviewer. Asking questions that get to the heart of an issue, or that provide more detail in a manuscript, is crucial. You also need to be a project manager. Besides writing, you have to arrange the information you gather so that it makes sense. Research is another skill that can be important. Sometimes you'll need to find supporting information to back up a client's story. Finally, ghostwriters today are part writers, part publishing consultants. Clients want advice on what to do with their books once written.

    What are some tips for a writer looking to break into book ghostwriting?

    The key to breaking in to book ghostwriting is landing that first project. It's a big barrier to entry. So, do anything to find a client and write their book, even if it means dropping your fee. Approach clients you'd like to work with to propose collaborating on a book or ghostwriting it. Just get that first book ghostwriting project under your belt!

    Where do you find potential clients?

    Ghostwriting clients are everywhere but they may not realize that you can help them. They may not know what you do. So, make sure people know that you're a ghostwriter by using that term in your bio. Add the keyword "ghostwriter" to your social media accounts, your blog, your website -- everywhere you are. Make sure your name comes up when someone searches for a ghostwriter in your city or area of experience.

    Also, watch for job postings that come through ASJA (@ASJAhq) and Association of
    Ghostwriters (#aoghostwriters) if you're a member. Scan jobs at Elance and Guru. They may not pay well, but they can help you get experience. Make sure you're listed on Contently, Ebyline, and Skyword for shorter-form corporate ghostwriting work. Introduce yourself to editors and agents who may need a ghost to partner with a client. PR firms may also be a channel to potential clients.

    What’s involved in ghostwriting that people might not realize?

    I think people may not realize that a good book ghostwriter will help shape the content, not just write it. Yes, you're hired to help draft a book, but you should also be pushing the client to clarify their message and content. You're doing more than taking transcribed notes and editing them to make a book. Good ghostwriters ask dumb questions, play devil's advocate, and probe to make sure the reader is getting all they need on a topic. You have to feel comfortable pushing back even when the client may feel that what they've given you is pure gold.

    What’s the hardest part of ghostwriting books, and what’s the most rewarding?

    The hardest part varies by client. Sometimes, getting the information you need is difficult. Other times, having to tell a client that their idea isn't new or that their concept isn't a book is the hardest. Writing the book is not the hard part.

    The most rewarding part is when a client tells you that you've helped make their book better. Or when one of your books wins an award or sells a million copies. That's rewarding, too.

    If someone is reading this and wants more info, what are some organizations/resources for ghostwriters?

    There are a number of great writing organizations and a few that serve ghostwriters. ASJA is terrific for freelance writers and authors. Some ghostwriters are members. I have to mention the Association of Ghostwriters, which I run, and which is 100% ghostwriters. Those are the primary ones, but there are also plenty of groups for memoirists, fiction writers, medical writers, etc.

    Before we go, tell us what you are working on next.

    Right now I'm working on a few book projects. I'm finishing up a second business book for a client and just completed a proposal for a second book for another client. And I'm in the middle of another business book for a tech client. All are in various stages of completion, which is why I'm able to juggle more than one. I like to be busy.

    Upcoming PR/Media Events

    Friday, January 16, 2015, 3:56 PM [Upcoming Events]
    0 (0 Ratings)

    Here are a few events coming up over the next few weeks. Know of an event coming up? Email us the details and we’ll include in our next post.

    Event: A Chat With Jason Vines
    Host: PRSA Detroit
    Date: Jan. 22
    Location: Troy, Mich.
    Summary: Former automotive communications professional and PR chief Jason Vines will share his unique perspective on how he observed, exposed and shaped some of the automotive industry’s most significant stumbles and triumphs.
    Complete event info here.

    Event: From Big Data to Big Understanding: Analytics Practices to Inform Website Design Decisions
    Host: IABC Detroit
    Date: Feb. 5
    Location: Troy, Mich.
    Summary: We hear a lot about the business insights we ought to be extracting from "big data."  Bob Royce and Dan Klyn from The Understanding Group will discuss how to close the gap between data and understanding, and how to understand information about the use of your existing website.
    Complete event info here.

    Event: Meet the Media
    Host: PR Newswire
    Date: Feb. 5
    Location: London
    Summary: Simon Jack, business and economics presenter on Radio 4's flagship Today Programme, will provide insight into his coverage area, give advice on achieving coverage, and discuss how to effectively targeting journalists and build a mutually beneficial relationship.
    Complete event info here.

    Event: Reach Readers Online
    Host: Wylie Communications
    Date: Feb. 11-12
    Location: Santa Fe, N.M.
    Summary: Ann Wylie and Shel Holtz will share techniques for overcoming the obstacles of reading on the screen to get the word out on the Web, in social media and via content marketing. Polish your Web pages, blog posts and status updates; discover the latest channels and apps; and reach readers with social storytelling at this two-day writing workshop.
    Complete event info here.

    Whether you're a reporter, blogger, author or other content creator, ProfNet can help you with your search for expert sources. You can send a query to tens of thousands of experts and PR agents, search the more than 60,000 profiles on ProfNet Connect, or get timely experts and story ideas by email -- all for free! Need help getting started? Email us at profnet@profnet.com

    Upcoming Twitter Chat: Book Ghostwriting 101

    Thursday, January 15, 2015, 9:29 AM [#ConnectChat]
    0 (0 Ratings)

    One of the most frequent questions we get from writers is, “How do I break into book ghostwriting?” So, for our next Twitter chat (#ConnectChat), we decided to ask ghostwriting expert Marcia Layton Turner for her advice and insight.

    In 2010, Marcia founded the Association of Ghostwriters, a professional trade association of ghostwriters who network and share business tips with each other regularly. Members enjoy monthly teleseminars, an e-newsletter, and notices of available ghostwriting jobs.

    Marcia is also a bestselling business journalist and author whose work frequently tackles business and corporate strategy issues. To date, she has authored, co-authored, or ghosted more than 30 books for major publishing houses, including McGraw-Hill, John Wiley & Sons, Simon & Schuster, Penguin, and Macmillan. Topics include leadership, mentoring, corporate histories, entrepreneurship, small business marketing, and ecommerce, to name a few.

    In addition to writing books, Marcia’s work has also appeared in magazines ranging from Bloomberg Businessweek to Entrepreneur, Black Enterprise, Woman’s Day, and many trade journals. Her online portfolio is also growing, with pieces having appeared on Amex’s OPEN Forum, CNNMoney, StartUpNation, and the websites of print magazines she has written for.

    The chat will take place Tuesday, Jan. 20, from 3 to 4 p.m. EST on Twitter. To follow the chat or ask Marcia a question, just follow the #ConnectChat hashtag. We’ll start the chat off with a few questions for Marcia, but you can jump in at any time with your own questions.

    If you’ve ever wanted to know how to become a ghostwriter, this chat is definitely one you won’t want to miss!

    New Query Categories for the New Year

    Monday, January 5, 2015, 3:15 PM [ProfNet]
    0 (0 Ratings)

    News changes all the time (remember when Web 2.0 was a thing?). As such, we routinely update our query categories to make sure they are best serving the types of experts in our network.

    To start off the new year, we recently added the following query subcategories to make it easier for you to streamline your query feeds and get the most relevant queries.

    New subcategories:

    Computers/Technology:
    3D Printing
    Telecommuting

    Education:
    Studying Abroad

    Health:
    Assisted Living
    Infectious Diseases

    Management/Workplace:
    Corporate Culture
    Customer Relationship Management (CRM)
    Family Businesses
    Succession Planning

    World Regions:
    Cuba

    Have a suggestion for a new subcategory, or not sure how to update your preferences? Drop us a line at profnet@profnet.com and we’ll walk you through it.

    * Image via applevalleyfd.com

    Top 10 Blog Posts of 2014

    Monday, December 29, 2014, 10:36 AM [ProfNet Connect]
    0 (0 Ratings)

    We’ve seen some really fantastic blog posts on ProfNet Connect this year, from both ProfNet staffers and outside contributors. Here’s a list of the top ones from 2014:

    Pitching to Small-Business Reporters. Small-business reporters from Crain’s New York Business, Inc. magazine, SmallBizTechnology.com, MSNBC’s “Your Business,” and The New York Times shared what they are looking to cover in each of their outlets: prn.to/MP8x6p

    15 Tips for Creating the Perfect Headline. The first thing most readers notice is the headline of an article, blog post, press release, etc. It is important to catch the reader’s attention and persuade them to continue reading. Experts from the ProfNet community share their tips on creating the perfect headline: prn.to/1p0sXHN

    Top 10 Mistakes Every Author Should Avoid. As any author discovers, there's plenty of free advice out there for what they should -- and shouldn't -- do when publishing a book. Penny Sansevieri, president and CEO of Author Marketing Experts, shared her top 10 list of mistakes authors should avoid at all costs: prn.to/1pO3Olg

    Media 411: Ways Journalists Can Use Twitter. Everyone loves a top 10 list. This post shares the top 10 ways journalists can and should use Twitter: prn.to/Oqx2HS

    The Ins and Outs of Op-Ed Writing. Op-ed pieces have their own structure, length, voice, etc. Knowing how to merge your opinion with factual information is an important part of writing your op-ed piece and attracting readers to your story. Jennifer Finney Boylan, author, speaker, and writer for New York Times Opinion, shared her tips for turning op-ed pieces into compelling stories and pitching them to major publications: prn.to/1qaURnL

    It’s Never Too Early to Get Coverage on Morning News Programs. Chicago’s morning news shows air earlier and earlier, and local producers have to fill a combined 15 hours of news each morning. However, that doesn’t mean they are an easy sell, since these decision-makers tend to reject 98% of ideas they receive. What separates stories that air from those that don’t? Producers at the top morning TV shows share their tips: prn.to/1lrajcT

    Pitching to the Medical/Health Beat. Health and medical reporters and editors from Dr. Oz The Good Life, MedPage Today, Wall Street Journal and Veria Living Live shared details on what they look to cover in each of their outlets and some things to keep in mind when pitching your clients to their publications: prn.to/Pnm9qX

    Five Updates to the 2014 AP Stylebook. The Stylebook is full of tricks and treats for writers as they peruse the newest edition of the journalistic-writing reference to keep their prose perfect. Packed with updates that have caused uproars from many linguists to some that have reflected the always-adapting English language, navigating the more than 500-page guide doesn’t have to be frightening. Here are five of the most important updates, courtesy of Steve Vittorioso of InkHouse Media: prn.to/1s0ag7j

    Journalist Spotlight: Amir Khan, U.S. News & World Report: Amir Khan, a health and wellness reporter for U.S. News & World Report, covers a variety of health topics, including health technology, diet and nutrition and fitness, all with an eye towards helping consumers make the best possible decisions about their health. Here’s what he looks for from PR pros: prn.to/1pkZAP9

    PR Newswire’s Media Moves: Each week, PR Newswire posts its weekly audience research newsletter, PR Newswire's Media Moves. The newsletter is chock-full of media news and job changes. You can view all the issues here: prn.to/1AZtBfK

    Ok, I know I said this was a top 10 piece, but there were SO many good articles, I decided to throw in a few extras:

    Protecting Yourself as a Freelance Writer. It’s important for freelancers to be able to generate new story ideas, but it is as equally important for freelancers to know how to protect their own work. Randy Dotinga, freelance writer and vice president of ASJA, discussed what freelancers should look for in a contract, the meaning of copyright, and more: prn.to/1mhG9ch

    Journalist Spotlight: Mark Guarino, Christian Science Monitor. Mark Guarino is a staff writer that covers national news and culture out of Chicago for The Christian Science Monitor. He also contributes on various topics to many other publications, including Reuters, Salon, Chicago Tribune, Chicagon Sun-Times, New York Magazine, Agence France-Press and many others. He shared what he looks for in pitches from PR pros: prn.to/1dGQ7f6

    ASJA 2014: Recapping the Recaps. The American Society of Journalists and Authors hosted its annual conference earlier this year, and we posted recaps of a few panels we were able to attend. Here’s a link to all of them: prn.to/1nKBwbD

    Want to see more? Check out the Blogs section of ProfNet Connect to view all of the blog posts from this year, and keep an eye out for some great ones coming in 2015. Happy new year to all!

    Whether you're a reporter, blogger, author or other content creator, ProfNet can help you with your search for expert sources. You can send a query to tens of thousands of experts and PR agents, search the more than 60,000 profiles on ProfNet Connect, or get timely experts and story ideas by email -- all for free! Need help getting started? Email us at profnet@profnet.com

    The Year in Twitter Chats

    Monday, December 22, 2014, 1:27 PM [#ConnectChat]
    0 (0 Ratings)

    Every two weeks, ProfNet hosts a Twitter-based Q&A series we call #ConnectChat. The series has been running for the last few years, and is chock-full of great advice and information on many issues facing journalism and public relations professionals (if we do humbly say so ourselves).

    This year, we’ve hosted chats on topics as varied as Twitter parties, humor writing, disclosure, food blogging, and achieving work/life balance.

    We know you likely weren’t able to make it to all of the chats, so we put together this handy-dandy list of recaps from every #ConnectChat we hosted this year. We’re grateful to our chat guests for sharing their time, knowledge and advice, and we think you will enjoy it too. Happy reading!

    Writing/Freelancing
    Adding Humor to Your Writing
    Writing Business Stories That Matter
    The Ins and Outs of Op-Ed Writing
    Protecting Yourself as a Freelance Writer
    How to Keep Your Blog Readers Engaged
    How Technology Can Help Writers
    Making Lateral Moves as a Freelancer
    The Role of Hispanic Media in 2014
    The Recipe for a Career in Food Blogging

    Public Relations
    Legal PR and Marketing: A Behind-the-Scenes Look
    Building Your Expert Brand Through Books
    Insider Tips for Book Promotion
    Crisis Communications in the Digital Age

    Social Media
    Twitter Parties 101
    Increasing Visibility on Social
    Creating Brand Awareness Using Twitter
    Social Media Marketing for BtoB and BtoC

    Workplace/Careers
    How to Achieve Work/Life Balance
    How to Build a Strong Network
    Tips for Women in the Workplace

    Investor Relations
    Disclosure 101: NIRI’s President and CEO Shares His Insight

    (Image by Pete Simon, used under CC by 2.0)

    Influential Media Outlets That Used ProfNet in November

    Wednesday, December 17, 2014, 12:42 PM [ProfNet]
    0 (0 Ratings)

    Whether you're a reporter, blogger, author or other content creator, ProfNet can help you with your search for expert sources. Send a query to tens of thousands of experts and PR agents, or get timely experts and story ideas by email. Both are free! Need help getting started? Email us at profnet@profnet.com.

    ProfNet has been helping journalists and experts connect for more than 20 years. In that time, we have seen queries from just about every type of outlet imaginable – from newspapers and magazines to radio shows and blogs. And while the media times are always changing, there are still a great many stories being written, and writers still need expert sources.

    Here is a sampling of some of the influential media outlets that used ProfNet last month:

    News Services
    24/7 News Source
    Associated Press
    Medill News Service
    Press Association (UK)
    Reuters
    Thomson Reuters

    General News
    AARP The Magazine
    Al Jazeera America
    BuzzFeed
    Christian Science Monitor
    CBSNews.com
    Consumer Reports
    Consumers Digest
    FOXNews.com
    GateHouse Media
    Metro News
    Mint Press News
    ModVive
    NationSwell
    NBCNews.com
    NJ.com
    Realize Magazine
    The Diplomat
    The New Yorker
    The Weather Channel
    U.S. News & World Report
    Univision.com
    Yahoo
    Yahoo en Español

    Newspapers
    Asheville Citizen-Times (NC)
    Bakersfield Californian
    Baltimore Beacon
    Baltimore Sun
    Belleville News-Democrat (IL)
    Brooklyn Ink (NY)
    Call News (AL)
    Chicago Tribune
    Cincinnati Enquirer
    Clarin (Argentina)
    Corpus Christi Caller-Times (TX)
    Daily Gazette (NY)
    Daily Herald (IL)
    Daily Pennsylvanian
    Dallas Morning News
    Galveston County Daily News (TX)
    Greenville News (SC)
    Het Financieele Dagblad (The Netherlands)
    Houston Chronicle
    Huntington News (MA)
    Indiana Chronicle
    Indianapolis Star
    Las Vegas Review-Journal
    Los Angeles Downtown News
    Los Angeles Times
    Morning Call (PA)
    New Orleans Advocate
    New York Post
    New York Times
    Newsday (NY)
    North Dallas Gazette
    Orange County Register (CA)
    Orlando Sentinel (FL)
    Philadelphia Daily News
    Philadelphia Inquirer
    Pittsburgh Post-Gazette
    Portland Business Journal (OR)
    Poughkeepsie Journal (NY)
    Press-Enterprise (CA)
    Providence Journal (RI)
    Register-Guard (OR)
    San Diego Union-Tribune
    San Francisco Chronicle
    Sioux City Journal (IA)
    South Florida Sun Sentinel
    Southampton Press (NY)
    Star-Ledger (NJ)
    State Journal-Register (IL)
    The Courier (OH)
    The Guardian (UK)
    The Ledger (FL)
    The Rambler (TX)
    Times-Picayune (LA)
    Times of Northwest Indiana
    USA Today
    Washington Post
    Wisconsin Gazette
    York Daily Record (PA)

    Broadcast (Radio/TV) Outlets
    ABC2 News (MD)
    Better TV
    CBS Chicago
    FOX 5 and XETV San Diego
    Fresh Outlook
    Fusion Network
    Georgia Public Broadcasting
    MediaTracks
    Progressive Radio Network
    Sports Palooza Radio
    The Anti-Retirement Show
    The Price of Business Radio Show
    Voice of America
    WHO Radio
    WJZY (NC)
    WKLB (MA)
    WUNC (NC)

    Automotive
    MotorWorld magazine
    RV PRO magazine

    Beauty/Fashion News
    Beauty High
    Beauty News NYC
    Bulace Magazine
    Daily Makeover
    Divine Caroline
    Fashion 360 Magazine
    Footwear Plus
    Latest-Hairstyles.com
    Makeup.com
    Marie Claire
    Meade Magazine
    Style on Main

    Business/Industry News
    African-American Career World
    AMA Quarterly/MWorld
    American Express OPEN Forum
    ASSEMBLY Magazine
    Association Conventions & Facilities Magazine
    Backing America's Backbone
    BedTimes magazine
    Bloomberg News
    Business Travel Executive
    Central Penn Business Journal
    CFO Thought Leader
    China Daily USA
    China Outlook magazine
    CMSWire
    CommPRO.biz
    Corporate Compliance Insights
    Craft Business Insider
    Crain's Chicago Business
    Crain's New York Business
    CRM Magazine
    Customer Experience Report
    Economist Intelligence Unit
    EContent Magazine
    Employment Alert
    Entrepreneur.com
    Equal Opportunity Publications
    Fast Company
    Forbes Insights
    Forbes.com
    Human Resource Executive
    Human Talent Network
    Inc. magazine
    Industrial Weigh & Measure magazine
    IndustryWeek
    International Business Times
    Manta.com
    MarketingSherpa
    Monster.com
    Nearshore Americas
    Packaging Strategies
    PIA magazine
    PRWeek
    Retail Dive
    Safety Outlook
    SAM Advanced Management Journal
    SBN Interactive
    SHRM.org
    Sleep Savvy magazine
    Smart Business Network
    Smart Meetings magazine
    Society for Human Resource Management
    Solution Providers for Retail
    Strictly Marketing Magazine
    SUCCESS Magazine
    SupplyChainOpz
    The Holmes Report
    ThinkGlobal
    Vows Magazine
    WorkWise Syndicated Column

    Education News
    Community College Campus News
    eCampus News
    Higher Ed Tech Decisions
    Noodle.com
    Scholastic Parent & Child magazine
    The Choice Blog
    University Business magazine

    Energy/Environment News
    Energy Executive Magazine
    Mother Nature Network
    Oil & Gas Monitor
    Oil and Gas Investor
    Recyclebank

    Entertainment/Media/Sports News
    Hera Sport
    Luxury Reading
    Variety

    Finance/Personal Finance News
    Banking & Finance International
    CNBC.com
    Credit Union Times
    Financial Advisor Magazine
    Franklin Prosperity Report
    Global Finance Magazine
    GlobeSt.com
    Institutional Investor
    Investor's Business Daily
    LearnVest
    MainStreet.com
    Market Watch magazine
    MarketWatch.com/Wall Street Journal Digital
    Money magazine
    National Notary Magazine
    National Underwriter Life & Health
    NerdWallet
    TheStreet.com

    Health/Fitness News
    ADVANCE for Physical Therapy
    ADVANCE Newsmagazines
    AgingCare.com
    AlliedHealthWorld.com
    Arthritis Today
    Breaking Muscle
    California Healthy Living Magazine
    Elements Behavioral Health
    Endocrine News
    Energy Times magazine
    Everyday Health
    Healthcare Dive
    Healthcare Finance News
    Healthcare Risk Management
    HealthDay
    IDEA Health & Fitness Association
    Lab Manager Magazine
    Living in Digital Times/Everyday Health
    Managed Care Contracting and Reimbursement Advisor
    Managed Healthcare Executive
    Max Sports & Fitness
    McKnight's Long-Term Care News
    Medical Dealer magazine
    Muscle and Performance Magazine
    NewPublicHealth.org
    Nurse.com
    NursesRx.com
    NurseZone
    Nursing Spectrum
    Pharmaceutical Compliance Monitor
    PharmaVoice
    PhenoLot Magazine
    Physician's Money Digest
    Physicians Practice
    Plastic Surgery News
    PracticeLink Magazine
    Psychology Today
    QualityHealth
    Spry Living
    Student Health 101
    The Health Journal
    Today's Dietitian
    Univision Salud

    Law/Government/Politics News
    C4ISR & Networks
    FedScoop
    Government Product News
    Law360
    Military Officer magazine
    Shelterforce Magazine
    Veterans Enterprise
    Westlaw Journal Aviation

    Lifestyle/Parenting/Women’s News
    34th Street Magazine
    Affluent Magazine
    All American Parents
    All You magazine
    American Baby
    Art Bodega Magazine
    BlogHer
    Brightly
    Chicago Parent
    Cleveland Leader
    ColumbiaFAVS.com
    Cosmopolitan
    Cosmopolitan for Latinas
    DealNews
    EveryJoe.com
    Fifty Is the New Fifty
    First for Women
    Gannett's Yes! Your Essential Shopper
    HERLIFE Magazine
    High50
    KIWI Magazine
    LoveToKnow
    New Jersey Family
    Outside magazine
    Parents
    PBS Next Avenue
    Redbook
    SafeBee.com
    Senior Outlook Today
    The Stir by CafeMom
    Today.com
    Upscale Magazine
    Woman's Day
    Woman's World
    Yahoo Parenting

    Pets/Veterinary News
    Pet Age Magazine
    Pet Product News International
    PetMD

    Real Estate/Building/Home News
    Building Times Bulletin
    Homeclick
    HomeStyle
    Multifamily Executive
    National Real Estate Investor
    NewHomeSource
    This Old House
    USA Today's Home Magazine

    Technology/Science News
    CIO magazine
    CNET News
    Computerworld
    CSO Magazine
    CyberCoders Insights
    Data Center Management
    DevOps.com
    Discover Magazine
    E-Commerce Times
    ECT News Network
    Genome Magazine
    Global Delivery Report
    HackSurfer
    InsideScience
    Internet Retailer magazine
    ITworld
    KM World
    LinuxInsider
    Live Science
    National Hardware Show Industry Edge
    NGData
    Pacific Standard magazine
    Quantumrun
    Small Business Computing
    TechTarget's Network Evolution
    Wired
    Wired UK

    Travel/Hospitality/Food News
    About.com Business Travel
    Corporate & Incentive Travel
    Epicure & Culture
    FSR Magazine
    Global Traveler
    GrubStreet.ca
    Hotel News Now
    NEA Travel
    New England Ski Journal
    Restaurant Hospitality
    Southern Hospitality Traveler Magazine
    The Daily Meal
    Zester Daily

    Where did your experts pop up last month? If you have a success story to share, drop me a line at profnet@profnet.com with “Success Story” in the subject line. Or “like” our Facebook page and leave your success story on our wall, and you might see your picture/logo on the big screen in Times Square!

    Not getting ProfNet queries? Email profnet@profnet.com with your contact info, and we’ll send you details on how you can become a ProfNet member and get publicity for your experts.

    Upcoming PR/Media Events

    Tuesday, November 25, 2014, 12:21 PM [Upcoming Events]
    0 (0 Ratings)

    Here are a few events coming up over the next few weeks. Know of an event coming up? Email us the details and we’ll include in our next post.

    Event: Meet the Healthcare Media
    Host: HPRMS
    Date: Dec. 3
    Location: New York
    Summary: Meet a distinguished panel of healthcare reporters and editors, learn why they choose certain stories, their criteria for newsworthiness, and how to best work with them.
    Complete event info here.

    Event: Diverge to Converge: The Integrated Future of PR
    Host: PRSA Cincinnati
    Date: Dec. 3
    Location: Cincinnati
    Summary: Chris Kemper, an award-winning marketing-communications professional with more than 15 years of experience, will provide an inside look into how the Scripps National Spelling Bee leverages paid, owned and earned assets, and how it took Twitter by storm in May and June.
    Complete event info here.

    Event: Communications Trends for 2015: Creative Approaches to Content Promotion
    Host: PR Newswire
    Date: Dec. 3
    Location: Webinar
    Summary: This webinar will look at how promotion of your content marketing efforts can help achieve business goals.
    Complete event info here.

    Event: Investigative Journalism in a Changing Media Landscape
    Host: National Association of Hispanic Journalists
    Date: Dec. 6
    Location: Atlanta
    Summary: This conference features a keynote address, a networking reception, and sessions such as “Uncovering Stories via Social Media,” “The Art of the Interview” and “New Tools to Present Your Investigative Work.”
    Complete event info here.

    Event: Visual Content Marketing Summit
    Host: Business Development Institute
    Date: Dec. 11
    Location: San Francisco
    Summary: This summit will demonstrate how leading organizations are harnessing images, videos, and platforms to provide content that allows them to build, engage, and leverage their audiences.
    Complete event info here.

    Event: Jingle Mingle
    Host: IABC Detroit
    Date: Dec. 11
    Location: Detroit
    Summary: IABC and Pitch Black Media invite you to warm up with good cheer, lite bites and holiday sweet treats at this annual holiday networking event. We are also collecting for Gleaners Community Food Bank, so bring a canned good or two to put some jingle in your mingle.
    Complete event info here.

    Event: New York Press Club Foundation Holiday Party
    Host: NYPC
    Date: Dec. 8
    Location: New York
    Summary: Join colleagues and friends for a festive evening and brighten the holidays for a disadvantaged New York City youngster by bringing with you an unwrapped gift.
    Complete event info here.

    Event: Social Media Marketing for Law Firms
    Host: Business Development Institute
    Date: Dec. 11
    Location: Washington, D.C.
    Summary: This half-day seminar will share case studies and lessons learned from leading firms about how they use social media and content marketing to highlight expertise, build new business and expand relationships with existing clients.
    Complete event info here.

    Event: Get Clicked, Read, Shared and Liked
    Host: Wylie Communications
    Date: Feb. 11-12
    Location: Santa Fe, N.M.
    Summary: Shel Holtz and Ann Wylie will share tips on how to write Web pages, blog posts and social media messages that reach readers online; how to reach customers through images, infographics and Instagram; how to write for the mobile Web; and more.
    Complete event info here.

    Whether you're a reporter, blogger, author or other content creator, ProfNet can help you with your search for expert sources. You can send a query to tens of thousands of experts and PR agents, search the more than 60,000 profiles on ProfNet Connect, or get timely experts and story ideas by email -- all for free! Need help getting started? Email us at profnet@profnet.com

    Upcoming PR/Media Events

    Friday, November 21, 2014, 3:24 PM [Upcoming Events]
    0 (0 Ratings)

    Here are a few events coming up over the next few weeks. Know of an event coming up? Email us the details and we’ll include in our next post.

    Event: Meet the Healthcare Media
    Host: HPRMS
    Date: Dec. 3
    Location: New York
    Summary: Meet a distinguished panel of healthcare reporters and editors, learn why they choose certain stories, their criteria for newsworthiness, and how to best work with them.
    Complete event info here.

    Event: Diverge to Converge: The Integrated Future of PR
    Host: PRSA Cincinnati
    Date: Dec. 3
    Location: Cincinnati
    Summary: Chris Kemper, an award-winning marketing-communications professional with more than 15 years of experience, will provide an inside look into how the Scripps National Spelling Bee leverages paid, owned and earned assets, and how it took Twitter by storm in May and June.
    Complete event info here.

    Event: Communications Trends for 2015: Creative Approaches to Content Promotion
    Host: PR Newswire
    Date: Dec. 3
    Location: Webinar
    Summary: This webinar will look at how promotion of your content marketing efforts can help achieve business goals.
    Complete event info here.

    Event: Visual Content Marketing Summit
    Host: Business Development Institute
    Date: Dec. 11
    Location: San Francisco
    Summary: This summit will demonstrate how leading organizations are harnessing images, videos, and platforms to provide content that allows them to build, engage, and leverage their audiences.
    Complete event info here.

    Event: Jingle Mingle
    Host: IABC Detroit
    Date: Dec. 11
    Location: Detroit
    Summary: IABC and Pitch Black Media invite you to warm up with good cheer, lite bites and holiday sweet treats at this annual holiday networking event. We are also collecting for Gleaners Community Food Bank, so bring a canned good or two to put some jingle in your mingle.
    Complete event info here.

    Event: New York Press Club Foundation Holiday Party
    Host: NYPC
    Date: Dec. 8
    Location: New York
    Summary: Join colleagues and friends for a festive evening and brighten the holidays for a disadvantaged New York City youngster by bringing with you an unwrapped gift.
    Complete event info here.

    Event: Social Media Marketing for Law Firms
    Host: Business Development Institute
    Date: Dec. 11
    Location: Washington, D.C.
    Summary: This half-day seminar will share case studies and lessons learned from leading firms about how they use social media and content marketing to highlight expertise, build new business and expand relationships with existing clients.
    Complete event info here.

    Event: Get Clicked, Read, Shared and Liked
    Host: Wylie Communications
    Date: Feb. 11-12
    Location: Santa Fe, N.M.
    Summary: Shel Holtz and Ann Wylie will share tips on how to write Web pages, blog posts and social media messages that reach readers online; how to reach customers through images, infographics and Instagram; how to write for the mobile Web; and more.
    Complete event info here.

    Whether you're a reporter, blogger, author or other content creator, ProfNet can help you with your search for expert sources. You can send a query to tens of thousands of experts and PR agents, search the more than 60,000 profiles on ProfNet Connect, or get timely experts and story ideas by email -- all for free! Need help getting started? Email us at profnet@profnet.com


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