We regularly update our ProfNet Connect calendar to include upcoming events we think will be of interest to PR and media professionals. Following is a summary of the events taking place over the next week or so:
LAKE BUENA VISTA, FLA.: The Florida Magazine Association Annual Publishing Conference & Exposition is hosting its 2012 Annual Publishing Conference & Expo, “The Power of Publishing,” Aug. 16-17, at Walt Disney World Resort. Details
CINCINNATI: Cincinnati PRSA is hosting a luncheon, "Understanding the Voice of Your Customer: How minorities impact marketing, public relations and brand perception," Tuesday, Aug. 14, at noon, at United Way’s 53rd Convening Center. Crystal L. Kendrick, president of The Voice of Your Customer, will share how organizations can engage minorities using innovative market research, public relations, social media and advertising. Details
DENVER: PR Newswire is hosting a complimentary breakfast, "Denver Integrated Communications Forum," Thursday, Aug. 16, from 8:30 to 10:30 a.m., at the Denver Press Club. Jacqueline Anderson, director, social media and text analytics, J.D. Power and Associates; John Hines, director of marketing, e-commerce and digital media, Teradata; and Monique Elwell, consumer Web strategist/author, will discuss how proactive, ongoing monitoring is vital to content marketing success. Details
ROYAL OAK, MICH.: IABC Detroit is hosting an after-work networking reception, "Summer Mixer With a Twist," Wednesday, Aug. 22, from 5:30 to 7:30 p.m., at Black Finn. Details
SACRAMENTO, CALIF.: Social Media Club Sacramento presents "News Gathering and Reporting in a Social Media Age," Tuesday, Aug. 14, from 6:30 to 8:30 p.m., at The Urban Hive. Journalists from KFBK, Sacramento Business Journal, Fox 40 and the Sacramento Bee will share insights into how they leverage social media and what's next for journalism in this digital age. Details
SAN DIEGO: Social Media Club San Diego presents "The Social Hour: Social Media Metrics & Tools," Wednesday, Aug. 15, from 6:30 to 7:30 p.m., at Co-Merge. Melonie Gallegos of Fandom Marketing will lead the informal. Details
WEBINAR: PRSA presents "How to Use a PR Mashup for High-Impact Results: Pairing Social Media with Traditional Communications Techniques," Tuesday, Aug. 14, from 3 to 4 p.m. EDT. Nicole Ravlin, partner and co-founder, PMG Public Relations; and Mike McDougall, managing partner, McDougall Travers Collins, will discuss how top organizations are blending new media with old media — like television, print, radio and grassroots outreach — for even more creative, exciting and results-bearing programs. Details
WEBINAR: PRSA is hosting a webinar, "Improving Stakeholder Engagement: Strategies for Empowering Your Members," Tuesday, Aug. 21, from 3 to 4 p.m. EDT. Khrysanne Kerr, vice president, communications and program development, Common Ground Alliance, will share strategies for empowering stakeholders to promote a common message to increase public awareness and action in measurable ways. Details
WEBINAR: PR Newswire is hosting a free webinar, “Deep Diving Into the Influencer Sea: Tactics for Identifying, Targeting & Engaging the Most Relevant Voices for Your Brand or Organization,” Wednesday, Aug. 22, at 1 p.m. EDT. The webinar will cover: methods for identifying, targeting and engaging your influencers; why listening is fundamental to effective targeting; how monitoring of trending topics can help inform your strategy and drive higher interaction with your content; the essential role of an agile communications approach. Details
To view all upcoming events on our calendar, go to our home page and scroll down to the Upcoming Events tab on the right. And if you’ve got a PR/media-related event (such as an IABC meeting, PRSA luncheon, etc.), please send the details to us by email, and we’ll do our best to get it listed.
