We regularly update our ProfNet Connect calendar to include upcoming events we think will be of interest to PR and media professionals. Following is a summary of the events taking place over the next week or so:
BERKELEY, CALIF.: UC Berkeley Graduate School of Journalism presents "Video for Storytellers," July 25-27. This three-day workshop is designed for professionals who are interested in mastering beginning-to-end video production. During the workshop, participants will learn all of the skills needed to produce, edit and post a final video. Details
BOSTON: PR Newswire and the Business Development Institute are hosting "Content Marketing and Communications Leadership Forum," Thursday, Aug. 2, from 8:30 to 11:30 a.m., at Boston Common Hotel & Conference Center. This half-day conference will feature case studies and insightful examples of how organizations effectively connect with customers, prospects, partners, and members of the media through a 360-degree approach to content marketing. Details
LAS VEGAS: The UNITY 2012 Convention is taking place Aug. 1-4 at the Mandalay Bay Resort & Casino. The conference will feature educational sessions, including hands-on training for digital media, a forum for presidential candidates, media receptions, alliance awards banquets, numerous events and a closing benefit concert (ticketed event) at the Mandalay Beach. Details
NEW YORK: New York Women in Communications presents its "6th Annual Ladies Who Laugh!" Wednesday, July 25, from 5:30 to 8 p.m., at Carolines on Broadway. Enjoy cocktails, hors d’oeuvres, and fabulous company while raising money for the Foundation scholarship program. Details
NEW YORK: Web Media Brands is hosting "Social Curation Summit," Monday, July 31, at the New Yorker Hotel. The summit is for anyone focused on the proliferation of visual social networks and the diverse array of content-curation services that have drawn the attention of users, investors and brands alike. Speakers will explore how the social graph is transforming from a network of who-knows-who into a dynamic interest graph of who-knows-what discovered through social curation. Details
OLD GREENWICH, CONN.: PRSA Westchester/Fairfield presents "Mid-Year Strategy Evaluation Peer Group," Friday, July 27, at noon, at Hyatt Regency Greenwich. Attendees will learn how they can adjust their practice to add profit, become more productive, enhance their site, and hone in on best practices. Details
WEBINAR: PRSA is hosting a webinar, "Developing a Strategic Mindset," Thursday, July 26, from 3 to 4 p.m. EDT. Paul Argenti, professor of corporate communications and faculty director at the Tuck School of Business at Dartmouth, will explore the fundamentals of strategic thinking, from mission, values and vision to the basic elements of strategy. Details
WEBINAR: MarketingProfs presents a webinar, "Ten Best Practices for Performing Competitive Teardowns," Thursday, July 26, at noon EDT. No matter what your product, service, or industry, it's critically important to benchmark your competition. Sean Campbell, assistant professor at Willamette University, where he teaches industry analysis and competitive intelligence, will discuss best practices for performing product teardowns; the do's and don'ts of legally acquiring competitors' products; how keeping tabs on your competition can help with your strategic planning; and more. Details
To view all upcoming events on our calendar, go to our home page and scroll down to the Upcoming Events tab on the right. And if you’ve got a PR/media-related event (such as an IABC meeting, PRSA luncheon, etc.), please send the details to us by email, and we’ll do our best to get it listed.
