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My ExpertiseMy Expertise
Area(s) of expertise:
Career Transitions, Savvy Shopping
Summary of expertise:
Expert / Public Speaker / Keynote Address on these topics: Career Transitions: How To Be Self Employed in the 21st Century, Confidence and Courage, Lifestyle Trends, Plus Size Fashion, Makeovers for Real Woman. Linda Arroz is a noted lifestyle consultant whose expertise encompasses the convergence of fashion, fitness, wellness and beauty with technology. An influential in the world of plus size fashion, Arroz was one of the first plus size spokes-models to get a lucrative consulting contract. She represented the Spiegel large size womens fashion brand, For You From Spiegel, a catalog and chain of boutiques, in print, videos, on television and radio. Arroz was also the former editor in chief of Big Beautiful Woman (BBW) magazine in the early nineties. Arroz was twice designated one of the 25 Most Powerful Players in the fashion industry by the California Apparel News.As marketing director and spokesperson for Carole Little, a well-known California fashion designer, Arroz appeared monthly
Blog/Web site:
http://www.makeovermedia.com/bios.html
Books/articles published:
As a freelance writer, I've written for trade publications like California Apparel News, Medesthetics magazine. As an early adaptor, I was editor of Real Size.com, an online portal for women wo wear a larger size. I held various editor positions at specialty fashion magazines like BBW magazine and Maternity Fashion & Beauty. My new book, Affordable Couture, will be published in spring of 2012.
Awards/associations/memberships:
Fashion Group International, Los Angeles Chapter.
Prior media experience:
Three satellite media tours, 400 TV shows, quoted regularly in the media on lifestyle, shopping and career transitions by The Associated Press, The New York Times, Smart Money, Real Simple magazine, E! Online, The Arizona Republic, The Hartford Courant, The Dallas Morning News, The Daily Oklahoman, The Wichita Eagle.
Educational background:
GMI/GMAD (General Motors Institute Management program for General Motors Assemby Division) Certificate in Management Image Communications International NYC - Certified Image Consultant
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