Area(s) of expertise: Design Management,Design Leadership
Summary of expertise:
Jay Peters is the Managing Director of PARK USA, a world leading design & innovation management consulting firm, and Managing Director of Grow USA, a world leading professional education provider in Design Management & Design Leadership. Collectively PARK & Grow endeavor to deliver on their shared mission to Empower Design Leaders.
Jay consults, coaches and educates clients from major leading global brands such as LEGO, Nestle, Sony, Kimberly-Clark, Novo Nordisk, BASF, Unilever, Honda, Roche and many others; as well as (non)governmental organizations and academic institutions on using design and innovation lead practices to maximize value across the triple (profit, planet & people) bottom line.
Jay has lived and worked extensively across Europe and the USA, and holds a bachelor degree in Product Design and marketing Minor from Southern Illinois University and a Master’s Degree in Business Design from Domus Academy in Milan, Italy.
Specialties: Design Management,Design Leadership, Design-driven Innovation, Brand Management, Business Design, Design Thinking, Marketing, Social Media, New Business Development.
(DMI) Design Management Institute ,(IDSA) Industrial Designers Society of America
Prior media experience:
Investing In The Future- IDSA 50th Anniversary annual conference, Seattle WA August 2015
Design Leadership - Big (D)esign, Dallas TX September 2015
Managing & Leading Design Impact - UX India, Hyderabad India October 2016
Masters in Design Management - The University of Salford, Manchester, United Kingdom
Masters in Design Management - European Design Institute, Barcelona, Spain
Masters of Business Design - Domus Academy, Milan, Italy
Faculty of Art & Design - Jan E. Purkyne University, Czech Republic
Domus Academy, Masters, Business Design
Southern Illinois University, Carbondale, Bachelors, Industrial Design
Bill White, Director of Engineering, Hasbro,
Coordinator Designlab at Verhaert, Meredith Brooks
Director of Product Development at Hasbro Far East Ltd.,
Design Managementat Knowit Experience Oslo,
Design Director, Network & Product Solutions at gategroup,
Creative Development Director
LEGO (brand) House
Led the creative management for sourcing, selecting, briefing and managing experience design agency partners during the early concept development. Developed and managed process to bring best of class partners for brand & digital experiences.
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