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EXPERT ALERTS
- Best Practices in Prevention-Based Employee Health Programs
- Living Successfully With Aphasia
- Safe Tans
- Skincare Tips for the Summer
- Tips to Increase Your Profits at Garage Sales
MEDIA JOBS
- Reporter - Morris, Ill.
- Reporter - Winston-Salem, N.C.
- Associate Editor - Norwalk, Conn.
- News Associate Producer - Monterey-Salinas, Calif.
- Managing Editor - Los Altos, Calif.
OTHER NEWS & RESOURCES
- Dear Gracie: How to Tactfully Edit Someone's Writing
- Tool Spotlight: Infogr.am
- Grammar Hammer: Who or Whom Wants a Cat Hug? Me-ow!
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EXPERT ALERTS
Expert Alerts are listings of ProfNet members who are available to discuss timely news topics. If you are interested in interviewing any of the experts, please contact their media representative at the end of the listing. You can also find Expert Alerts online at bit.ly/pncalerts
Best Practices in Prevention-Based Employee Health Programs
Jennifer Turgiss
Vice President, Health Management
Virgin HealthMiles
"Forward-thinking employers know helping their employees make healthy lifestyle choices will help curb rising health care costs and improve workforce productivity. National Employee Wellness Month, which is in June, is a perfect milestone for companies at any stage of the wellness curve to learn proven best practices from their peers about creating a stronger culture of health within their organization. One critical success factor for companies doing wellness right: they not only offer a relevant mix of health and wellness benefits, but also effectively promote and manage these programs so employees take full advantage of them. If employees aren’t aware of their employers’ health and wellness programs and how to participate, health behaviors won’t change."
Virgin HealthMiles is a provider of corporate programs and technologies that engage the workforce in good health.
Website: bit.ly/JSPAOa
News Contact: Marian Hughes, mhughes@tieronepr.com or +1-708-246-0083
Living Successfully With Aphasia
Ellayne Ganzfried
Executive Director
National Aphasia Association (NAA)
"Living successfully with aphasia is all about creating a new normal. People with aphasia have not lost their intellect, so they learn to be adaptable and reinvent themselves so that they can lead fulfilling lives. The more educated the public is through Aphasia Awareness Month, the better able people with aphasia are to reintegrate into daily life, which is so critical for their recovery."
Ganzfried is a licensed and nationally honored speech-language pathologist. She has been helping people recover from and cope with aphasia throughout her career and sees National Aphasia Awareness Month (June) as important for people with aphasia -- the inability to speak, read, write or understand language -- after a stroke or traumatic brain injury. For 25 years, NAA has promoted early medical intervention; intensive speech therapy; and support of family, friends and the public as the best strategies for optimal recovery. Ganzfried can address questions about aphasia and other communication disorders.
News Contact: Patty Murray, patty@murraypublicrelations.com or +1-732-249-6493
Safe Tans
Dr. Joshua Fox
Founder and Director
Advanced Dermatology PC in New York City
“There is no such thing as a healthy tan, at least not one caused by UV rays. Sun exposure is the leading cause of skin cancer, which makes it one of the most preventable types of cancer. Yet in a recent survey from the American Academy of Dermatology (AAD), tanned skin was rated one of the most attractive skin features among those surveyed. So what is the safest way to bronze? Products have come a long way from their original shades of 'Oompa-Loompa orange.'"
Fox can offer tips on how to get a healthy glow after the pale of winter’s hibernation, including salon spray tans; at-home airbrush kits; self-tanner creams to rub on; and even TanTowels, where color is applied with one body wipe and takes seconds to set in. (Fox is not affiliated with TanTowel in any way.)
News Contact: Melissa Chefec, mchefec@gmail.com or +1-203-968-6625
Skincare Tips for the Summer
Dr. Patricia Wexler
Associate Clinical Professor at the Mount Sinai School of Medicine and Dermatologist at Wexler Dermatology
"Sunscreen with an SPF 15 or higher should be applied every two hours while out in the sun. Be sure to go for a non-comedogenic sunscreen to avoid clogging the pores. After sun exposure, exfoliate at least once a week to get rid of all of the dead skin cells."
Wexler, associate clinical professor for the Mount Sinai School of Medicine and renowned New York dermatologist for more than 25 years, is able to offer invaluable advice on caring for your skin during the summer to avoid premature aging and sun damage. She can also discuss a variety of related topics, including skincare with regard to different skin types and problematic skin.
Website: www.wexlerdermatology.com
News Contact: Kristen Ott, kott@fullpic.com
Tips to Increase Your Profits at Garage Sales
Dr. Larry Stultz
Department Chair of Advertising, Web Design and Interactive Media
The Art Institute of Atlanta-Decatur
"As the weather warms up, garage sales begin appearing all over the U.S. Garage sales are a great way to clean out clutter while making some extra dollars for home improvements, bills, vacations or even 'retail therapy.' It is imperative to use the same thinking retailers use to maximize the visibility and sales opportunities for a garage sale."
Stultz can discuss: 1) Product and Price: Study sales in your neighborhood to see what works best. Check out the prices, too. You should consider not only the original cost, but also what others charge at sales like yours. Rather than use a lot of time individually pricing each item, consider grouping like items together on large tables, posting the same price for all items on that table -- like retailers do. 2) Place (Scheduling/Location): Think about a high-traffic area; retailers pay a premium for high-traffic locations. Consider scheduling with other activities in your neighborhood. Art shows or community events will help draw additional traffic. 3) Promotion (Advertising/Marketing): One successful strategy is choosing a theme related to the items to be sold and carrying out the theme in all aspects of the sale. For example, if most of the items to be sold are from the 1980s, you’d play '80s music, have everyone working at the sale dress in '80s style and use '80s elements in your flyers.
Website: bit.ly/LeJP8D
News Contact: Marcia Gomez, magomez@aii.edu or +1-305-428-5676
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MEDIA JOBS:
Following are links to job listings for staff and freelance writers. You can view these and more job listings on our Job Board: bit.ly/pncjobboard
- Reporter - Morris, Ill.
- Reporter - Winston-Salem, N.C.
- Associate Editor - Norwalk, Conn.
- News Associate Producer - Monterey-Salinas, Calif.
- Managing Editor - Los Altos, Calif.
See more listings here.
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OTHER NEWS & RESOURCES:
Following are links to other news and resources we think you might find useful. If you have an item you think other reporters would be interested in and would like us to include in a future alert, please drop us a line at profnetalerts@prnewswire.com
- DEAR GRACIE: HOW TO TACTFULLY EDIT SOMEONE'S WRITING: ProfNet Editor Grace Lavigne gets the input of four ProfNet experts on how to edit and critique writers' work without being cruel: bit.ly/KBdWM8
- TOOL SPOTLIGHT: INFOGR.AM: ProfNet Editor Jason Hahn highlights Infogr.am, a website that helps you create visually appealing infographics and charts: bit.ly/KH4dDC
- GRAMMAR HAMMER: WHO OR WHOM WANTS A CAT HUG? ME-OW! ProfNet Editor Grace Lavigne reviews when to use who vs. whom: bit.ly/LDjCAW
