Hassan Bawab

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    • Member Type(s): Expert
    • Title:Founder and CEO
    • Organization:Magic Logix
    • Area of Expertise:Leadership,programming,digital marketing
    •  

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My Expertise

    My Expertise

      Area(s) of expertise: Leadership,programming,digital marketing
      Summary of expertise:
      Experienced speaker and CEO on: leadership,digital marketing,web marketing,development,design,speaker,leadership,content management systems,customer relations management,marketing automation integration,email marketing,ecommerce,Magento,DrupalCMS,blog,WordPress,blog marketing,HTML5,online marketing,mobile applications,social media marketing,guest blogging,Fortune 500,branding,online branding,sweepstakes,gift cards,trade show marketing,online retail,etail,entrepreneur,internet technology,website development,web development,Joomla,SugarCRM,Magento partner,Google certified,PPC,SEM,marketing automation,software training,website integration,complicated large company online marketing,Fortune 500 clients,international digital marketing solutions,project management of complicated website design, development and marketing,online campaigns,B2B,B2C,social media marketing for business to business,social media marketing marketing for consumer brand,online marketing strategy,search engine marketing
      Blog/Web site: http://www.magiclogix.com; http://www.magiclogix.com/blog
      White paper/research:
      Bawab's whitepapers and research are extensive:
      Research includes:
      Developing best practices for digital marketing for large company websites such as most effectively integrating Customer Relations Management (CRM) Systems like Salesforce, Content Management Systems (CMS) like Drupal and Magento and marketing automation software like Demandbase and Eloqua to grow business in real time.

      Creation of custom Facebook plugins to maximize marketing referrals, presentations, speed to market, personalization of sharing, and marketing effectiveness.

      Developing seamless integration approaches for merging blog with content management systems, such as WordPress with Drupal, Joomla and Magento.

      Creating new ecommerce tools custom for each client by developing new techniques discovered though original research and discovery.

      Developing programming procedure to set up WordPress and phpBB Integration using the same login session and
      Yii framework authentication with Gigya login plugin.

      Leadership research through collection and analysis of executive challenges in creative industry of marketing, analyzing and reporting conclusions.

      Books/articles published:
      More than 200 by-lined, published articles on industry leader sites such as Business.com, Social Media Today, and AgencyPost on:web marketing,development,design,speaker,leadership,digital marketing,social media,seo,cms,crm,Web 2.0,content management systems,customer relations management,marketing automation integration,email marketing,ecommerce,Magento,Drupal CMS,blog,WordPress,blog marketing,HTML5,open source web development;
      Practicalecommerce.com- Reading List: Hassan Bawab of Magic Logix
      Blogtrepreneur.com- Page Speed: Why It’s a Big Tool in Your Page Ranking
      TalentZoo.com- Today's Trends in Digital Marketing
      ideaMensch.com - Hassan Bawab – Founder and CEO of Magic Logix
      Business2Community.com - Facebook Timeline: What it Means for Your Company
      MO.com - Steps to Make Your E-Commerce Site Drive Your Sales
      MO.com - Top Marketing Trends in 2012
      Agencypost.com - Break the Virtual Mold: Craft an Innovative Approach to Digital Marketing
      Linked2leadership.com - Leaders and Technology: Top 10 Essentials
      SocialMediaToday.com - 5 Ways to Boost Your Online Marketing in 2012
      YoungEntrepreneur.com - Oops! Common Mistakes Young Entrepreneurs Make On Their Websites
      Business.com - If You Build It, They Will Come: Building Your Website to Maximize SEO
      Blogtrepreneur.com - Optimize This! What You Need to Know About Search Engine Optimization
      MO.com - The Magic behind the Logix! see more of Hassan Bawab's articles at: http://www.magiclogix.com/blog

      Awards/associations/memberships:
      Awards:
      Best 40 under 40 CEO
      Inc. 500
      Tech 200
      Who in America, 1999-2004
      Design Firms Awards: Best Website Design Agencies for design and for development;TopSEOs,Best Interactive Media Awards The Communicators Award honoring creative excellence, Top 50 Search Marketing Agencies,
      Google Certified Professional
      IMA Award for best website design for 2009, 2010,2011

      Associations:
      Committee Member
      BizTech Roundtable
      SMU Alumni Association
      AMA
      American Marketing Association
      Get America Growing CEO Partners
      Inc. 500
      Sales and Marketing Executives International (SMEI)
      Linked Business
      Magento Users Group
      Social Media Breakfast
      Motum, LLC
      Official SMU COX GMCP Group
      SMEI
      TechExecs Network: Senior IT Executives Network
      The Digital Mastermind Group
      University of North Texas Alumni Association (UNT)
      Web Marketing Association

      His memberships cover all of his specialty topics:
      leadership,digital marketing,web marketing,development,design,speaker,leadership,content management systems,customer relations management,marketing automation integration,email marketing,ecommerce,Magento,Drupal CMS,blog,WordPress,blog marketing,HTML5,online marketing,mobile applications,social media marketing,guest blogging,Fortune 500,branding,online branding,sweepstakes,gift cards,trade show marketing,online retail,etail,entrepreneur,internet technology,website development,web development,Joomla,SugarCRM,Magento partner,Google certified,PPC,SEM,marketing automation,software training,website integration,complicated large company online marketing,Fortune 500 clients,international digital marketing solutions,project management of complicated website design, development and marketing,online campaigns,B2B,B2C,social media marketing for business to business,social media marketing marketing for consumer brand,online marketing strategy,search engine marketing.

      Prior media experience:
      As a published author, professional speaker, and founder and CEO of a leading global digital marketing agency, Bawab speaks internationally and for the Fortune 500. He has been interviewed and featured on international TV shows including Terry Bradshaw's Today in America to North America, and news in Asia.
      Examples of recent speaking engagements include: Sales and Marketing Executives International (SMEI)
      American Marketing Association (AMA)- DFW AMA
      University of North Texas (UNT)

      Bawab speaks for corporate events, keynote series, participates in round tables, hosts round tables, seminars, training usually to executive committees and key people from within organization on given effort, association events, and industry conferences.

      Speaking topics include:
      Leadership: Leading in times of change;Leading under pressure;Responsible leadership,Building hot teams;
      Staying on the Cutting Edge:Innovative approaches to strategy;Innovative approaches to Project Management,Creative leadership,Leading Creatives or Herding Cats;Promoting work life balance from a male CEO's perspective; Leading work to win;
      Marketing including the Web
      Social Media: Integration and Online Marketing
      Online Marketing: Business Benefits for Online Marketing
      Facebook Marketing: Application Development for Online Branding
      Search Engine Optimization: Crawling your way to the Top on Google, Yahoo, and Bing
      Ecommerce Website Development: Online Merchants Guide to Online marketing
      Web Standards: The Advantages of Web Standards for Corporate Websites
      Page Speed: The New Factor in Page Rank (SEO)
      Trade Show/Exhibit & Booth Promotion: How to promote your event through efficient Web Based Marketing Strategies
      Hassan combines creativity and technology to produce presentations necessary for every business that is looking to maintain an effective online marketing campaign.

      Hassan is a charismatic, dynamic, brilliant gentleman, a rivetingly entertaining and thought inspiring speaker, and down to earth executive with vision, a dream, and plans to embrace the future through technology.

      Here is a partial list of recently published articles:

      Practicalecommerce.com- Reading List: Hassan Bawab of Magic Logix
      Blogtrepreneur.com- Page Speed: Why It’s a Big Tool in Your Page Ranking
      TalentZoo.com- Today's Trends in Digital Marketing
      ideaMensch.com - Hassan Bawab – Founder and CEO of Magic Logix
      Business2Community.com - Facebook Timeline: What it Means for Your Company
      MO.com - Steps to Make Your E-Commerce Site Drive Your Sales
      MO.com - Top Marketing Trends in 2012
      Agencypost.com - Break the Virtual Mold: Craft an Innovative Approach to Digital Marketing
      Linked2leadership.com - Leaders and Technology: Top 10 Essentials
      SocialMediaToday.com - 5 Ways to Boost Your Online Marketing in 2012
      YoungEntrepreneur.com - Oops! Common Mistakes Young Entrepreneurs Make On Their Websites
      Business.com - If You Build It, They Will Come: Building Your Website to Maximize SEO
      Blogtrepreneur.com - Optimize This! What You Need to Know About Search Engine Optimization
      MO.com - The Magic behind the Logix!
      Bawab is regularly featured in the media for his innovative approach to leading people and growing business for both his own firm and that of his clients.
      His media experience covers the following topics:
      leadership,digital marketing,web marketing,development,design,speaker,leadership,content management systems,customer relations management,marketing automation integration,email marketing,ecommerce,Magento,DrupalCMS,blog,WordPress,blog marketing,HTML5,online marketing,mobile applications,social media marketing,guest blogging,Fortune 500,branding,online branding,sweepstakes,gift cards,trade show marketing,online retail,etail,entrepreneur,internet technology,website development,web development,Joomla,SugarCRM,Magento partner,Google certified,PPC,SEM,marketing automation,software training,website integration,complicated large company online marketing,Fortune 500 clients,international digital marketing solutions,project management of complicated website design, development and marketing,online campaigns,B2B,B2C,social media marketing for business to business,social media marketing marketing for consumer brand,online marketing strategy,search engine marketing.

      Educational background:
      Southern Methodist University - Cox School of Business
      Graduate Marketing Certificate Program, Graduate Marketing 2010 – 2011
      University of North Texas
      BS, Computer Science, Technical Writing, Mathematics 2000 – 2004
      References:
      References include hosts of speaking engagements, clients on website development,website design,SEO,social media marketing,ecommerce,website promotions,sweepstakes,email campaigns,trade-show (tradeshow, trade show) promotions,B2B companies,and B2C companies.

      References also come from employees, past employees and peers.

      Hassan was most recently invited to judge the 40 Under Forty Awards after having been a recipient of the award, an honor given to a rare few outstandingly eloquent, high impact, truly exquisite speaker/leaders.

      Thank yous from hosts on regular basis include invitations to reappear and hosts stay in touch with Hassan.

      Peer and employee references on Hassan: http://www.linkedin.com/in/hassanbawab

      Client references on Hassan:
      http://www.magiclogix.com/our-clients/testimonials
      Here are case references as well:
      http://www.magiclogix.com/our-clients

      Hassan's references speak to his achievement in the following areas:
      leadership,digital marketing,web marketing,development,design,speaker,leadership,content management systems,customer relations management,marketing automation integration,email marketing,ecommerce,Magento,DrupalCMS,blog,WordPress,blog marketing,HTML5,online marketing,mobile applications,social media marketing,guest blogging,Fortune 500,branding,online branding,sweepstakes,gift cards,trade show marketing,online retail,etail,entrepreneur,internet technology,website development,web development,Joomla,SugarCRM,Magento partner,Google certified,PPC,SEM,marketing automation,software training,website integration,complicated large company online marketing,Fortune 500 clients,international digital marketing solutions,project management of complicated website design, development and marketing,online campaigns,B2B,B2C,social media marketing for business to business,social media marketing marketing for consumer brand,online marketing strategy,search engine marketing

      Interests:
      Speaking,leading,participatingin thought leadership to educate mid and large sized companies on maximizing marketing with digital marketing and all aspects of digital marketing. Speaking and leading on topics including: leadership,digital marketing,web marketing,development,design,speaker,leadership,content management systems,customer relations management,marketing automation integration,email marketing,ecommerce,Magento,DrupalCMS,blog,WordPress,blog marketing,HTML5,online marketing,mobile applications,social media marketing,guest blogging,Fortune 500,branding,online branding,sweepstakes,gift cards,trade show marketing,online retail,etail,entrepreneur,internet technology,website development,web development,Joomla,SugarCRM,Magento partner,Google certified,PPC,SEM,marketing automation,software training,website integration,complicated large company online marketing,Fortune 500 clients,international digital marketing solutions,project management of complicated website design, development and marketing,online campaigns,B2B,B2C,social media marketing for business to business,social media marketing marketing for consumer brand,online marketing strategy,search engine marketing, and Developing best practices for digital marketing for large company websites such as most effectively integrating Customer Relations Management (CRM) Systems like Salesforce, Content Management Systems (CMS) like Drupal, and Magento, and marketing automation software like Demandbase and Eloqua to grow business in real time.

      Creation of custom Facebook plugins to maximize marketing referrals, presentations, speed to market, personalization of sharing, and marketing effectiveness.

      Developing seamless integration approaches for merging blog with content management systems, such as WordPress with Drupal, Joomla and Magento.

      Creating new ecommerce tools custom for each client by developing new techniques discovered though original research and discovery.

      Developing programming procedure to set up WordPress and phpBB Integration using the same login session and
      Yii framework authentication with Gigya login plugin.

      Leadership research through collection and analysis of executive challenges in creative industry of marketing, analyzing and reporting conclusions.
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