Grant McCracken

Loading...
    • Member Type(s): Expert
    • Title:research associate
    • Organization:MIT
    • Area of Expertise:American consumer, culture, trends
    •  

    To become a ProfNet premium member and receive requests from reporters looking for expert sources, click here.

My Expertise

    My Expertise

      Area(s) of expertise: American consumer, culture, trends
      Summary of expertise:
      I am an anthropologist who has studied American consumers, culture, trends and brands for 25 years.
      Blog/Web site: www.cultureby.com
      Books/articles published:
      Culture and Consumption I
      Culture and Consumption II
      Big Hair
      Chief Culture Officer
      Culturematic

      Awards/associations/memberships:
      Best paper award, Journal of Consumer Research
      Prior media experience:
      Oprah
      New York Times
      WSJ
      etc.

      Educational background:
      PhD. University of Chicago
      Interests:
      making myself useful as a supplier of background info and opinion on American consumers, cultures, trends and brands

Profile TagsPlease separate tags with commas

  • Director, News Operations
    ProfNet
    @profnet
    NJ
  • Community Editor
    ProfNet Connect (PR Newswire)
    @editorev
    NJ

Comments

Blog Headlines

    No recent blog posts
    Loading...