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Big City, Big Rent? Think Again Good Morning !    We have just posted in our Blog with the topic, "Big City, Big Rent? Think Again", which examines the painful impact of monthly rent expressed as a percentage of monthly i...more
Created: May 19, 2011
The Death of the Impression & Scaling True Engagement   Just as the advent of social media has triggered sea-changes in the media landscape and roiled public relations, big advertising has also been affected. Generating impressions is a metric ...more
Created By: Sarah Skerik
Created: May 19, 2011
Got Questions? Dear Gracie Has the Answers Abigail Van Buren, the famous advice columnist who started "Dear Abby," once said: "If we could sell our experiences for what they cost us, we'd all be millionaires." At ProfNet, we heartily agree wi...more
Created By: Grace Lavigne
Created: May 19, 2011
Upcoming #ConnectChat: Crafting a Pitch That Gets Attention You've got a great piece of client news you're about to pitch to editors that cover your industry. How do you craft a pitch that doesn't land in an editor's virtual wastebasket? Join us for our next ...more
Created By: Maria Perez
Created: May 19, 2011
A Brief Blog Profile: ReadWriteWeb I could sit here and tell you why ReadWriteWeb is such a great blog. I could tell you that it's been called "the definitive site for analysis of new technology, products, events and news." I could tel...more
Created By: Thomas Hynes
Created: May 18, 2011
Will you miss Oprah? Are you one of the millions of people who will miss Oprah Winfrey once she goes off the air? I will most certainly feel an emptiness since I've watched her almost from the very beginning. If you read ...more
Created By: Evelyn Tipacti
Created: May 18, 2011
PRSA Official: Smear Campaigns Have No Place in PR Unless you were living under a rock last week, you likely have heard about the big ethical flap that PR firm Burson-Marsteller found itself in after it was outed by USA Today for engaging in an at...more
Created By: Keith Trivitt
Created: May 18, 2011
Inside Tips from Beauty and Fashion Media I recently attended a Publicity Club of New York luncheon featuring editors from some of the country’s leading beauty and fashion news outlets. The panelists, who provided tips on what PR pros ...more
Created By: Maria Perez
Created: May 18, 2011
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