If you haven't checked out the blogs section of ProfNet Connect lately, you're missing out on some wonderful posts. Here's a recap of some of the top posts for the week of September 1:
One of the Perils of Science Reporting: Scientists are People Too
"A recent New York Times article on research into caloric restriction illustrates one of the pitfalls of science reporting - namely, that scientists are just as human as the rest of us." Tony Rogers, journalist and journalism professor explains how scientists really feel when the results of a study don't result in a way they wished for.
Back-to-School Curriculum for PR: Cool Stuff You Can Learn Now
"It’s time to wake up and learn some new things! Their backpacks stuffed and alarm clocks set, the under-18 set is ready to strap in and begin another school year. Hopefully, this school year will leave them basking in new experiences, enjoying new friends and reveling in a trove of newly acquired skills. Why should they have all the fun?" Sarah Skerik, vice president of social media at PR Newswire shares some new apps and technologies we all should know about.
Interesting Expert of the Week, Nature Edition
"This week’s Interesting Expert spotlight belongs to Fred Kaufman, executive producer of “Nature,” which returns Oct. 10 with new programs on Siberian tigers, snowy owls and Attenborough’s 60-year career." Maria Perez, director of news operations at ProfNet has the interview.
September MEDIAware
MEDIAware is PR Newswire's Audience Research Department newsletter featuring media news and job changes in the last month by Kevin Frey, senior media researcher at PR Newswire.
Media News Highlight
"Media News Highlight shares articles and stories from the worlds of media and journalism that may be of interest to professionals who work in said industries and newsrooms across the country. Here's my latest summary."
How to use Instagram in PR
"We’ve all seen and likely created a sepia-tinted, vintage-style digital photo using the photo-sharing service, Instagram on our phones. It makes our photos look much cooler than they are, which is probably why usage is exploding – growing from 15 million users in early 2012 to 80 million users in July." Jennifer DeAngelis, PR professional at InkHouse LLC tells us exactly how to make use of this very helpful tool.
Expert Alerts: American Muslims, Politics and the Workplace, More
ProfNet is a free service that provides journalists, bloggers, authors and other writers with links to experts and story ideas on the topics they cover. You’ll also find links to job opportunities and other news and resources we think you’ll find useful. Jason Hahn, senior editor at ProfNet has this week's alert.
Fashion Week Forecast
"If you’re seeing an increase in tall, thin women walking the streets of New York and riding the subway, it’s a sign that we’re just days away from Mercedes-Benz Fashion Week." Mercedes Sanchez, style expert at BeChicMag.com describes the exciting events of this yearly NYC extravaganza.
DNC 2012 Day One: Event Prep and CarolinaFest
"PR Newswire arrived to the Democratic National Convention early Monday morning to an increasingly packed scene. The Charlotte Convention Center was bustling on this Labor Day with journalists prepping for the next day’s start of the convention, volunteers corralling themselves in pockets inside and outside of the building, locals and tourists documenting everything happening around them, and law enforcement officials securing the perimeter and surrounding streets." Christine Cube, media relations manager at PR Newswire was just 1 of the PR Newswire team members who attended the convention. Here's her recap of their first day in North Carolina.
Upcoming #ConnectChat: Tips for Using Photos in PR/Marketing Campaigns
"Visuals are playing an increasingly important role in companies’ PR and marketing efforts. A good photo can increase visibility for your news release, and photo-sharing sites like Pinterest and Instagram are more popular than ever. So, what makes a good photo? Do you need special equipment? What should companies be thinking about when looking to increase their use of photos in their PR and marketing campaigns?" Maria Perez will address these questions and much more during next week's #ConnectChat.
What's your favorite post?
ProfNet, a service of PR Newswire, has helped journalists and experts connect since 1992. Writers can search the ProfNet Connect database of more than 50,000 profiles; send a ProfNet query by email to thousands of subscribers around the globe; or get timely experts and story ideas by email.
