If you haven't checked out the blogs section of ProfNet Connect lately, you're missing out on some wonderful posts. Here's a recap of some of the top posts for the week of August 18:
Campaign Watch: Dinner with Clooney and Other Overseas Fundraising Tactics
"In the latest entry from our Campaign Watch series, Leslie Wayne, adjunct journalism professor at Columbia University and New York University, and former award-winning business reporter at The New York Times, looks at the presidential candidates’ overseas fundraising tactics." This post is shared by Robin J. Phillips, digital director of the Reynolds Center for Business Journalism.
Tips for an Effective Email Marketing Campaign
"Like any consumer, you know what you want to see in your inbox. Spam immediately will be deleted. Useful items may be kept around for a little bit. If the item is especially good, it might even be saved into a folder for future reading." Christine Cube, media relations manager at PR Newswire gives us some tips on how to effectively get your message across via email.
Customer Content Specialists: What’s in a Name?
"When I walked into my first day at PR Newswire six years ago, I was excited to start my new job as an 'Editor.' The news junkie in me was thrilled that I’d be spending my days proofreading and distributing organizations’ press releases to the media. However, over the last six years, my job (along with my colleagues) has evolved to stay ahead of the constantly changing Communications industry." Amanda Hicken, senior editor at PR Newswire explains what it means to be a customer content specialist at PR Newswire.
SPOTLIGHT: Michael Vasquez, The Miami Herald
This is my latest SPOTLIGHT interview with award-winning journalist Michael Vasquez of The Miami Herald.
Dear Gracie: PR Pros on Their Most Important Career Lessons
Each week, Dear Gracie answers questions from ProfNet Connect readers with advice from our network of nearly 50,000 ProfNet experts. This week she answers the question, "I'm a student working at my first PR internship this summer. What's the best advice a long-time PR professional can give me? What's the most important lesson they've learned throughout their career in this industry?"
Religion Blogs: Coexist Peacefully!
"This week my focus is on religion blogs. The best thing I’ve ever heard about religion is the story of the elephant and the blind men." Thomas Hynes, manager of blogger relations at PR Newswire provides a list of some of the latest religious blogs he's come across recently.
Back-to-School Curriculum for PR: Cool Stuff You Can Learn Now
"Backpacks are stuffed and alarm clocks set, the under-18 set is ready to strap in an begin another school year – hopefully a year that will leave students basking in new experiences, enjoying new friends and reveling in a trove of newly acquired skills. Why should they have all the fun? Anyone who’s done PR for more than a couple months by now appreciates the changes coming fast and furious in our business. New technologies are constantly changing how audiences consume information, and how we communicate. So as the kids go back to school, let’s do the same. Here’s a list of apps and technologies every PR person should try and learn." Sarah Skerik, vice president of social media at PR Newswire
Expert Alerts: Bullying, Divorce, Halloween, More
ProfNet is a free service that provides journalists, bloggers, authors and other writers with links to experts and story ideas on the topics they cover. You’ll also find links to job opportunities and other news and resources we think you’ll find useful. To receive these updates by email, send a note to firstname.lastname@example.org with the industries you cover, and we'll add you to the appropriate edition. This week's list put together by Jason Hahn, senior editor at ProfNet.
Interesting Expert of the Week, Love Coach Edition
"Melinda Lee has had many roles throughout her life: actress, spokesperson, magazine editor, radio host, matchmaker. Now a love coach, she sat down with us to let us in on what she does and share her tips for single people looking for love." Maria Perez, director of news operations at ProfNet conducts the interview.
Upcoming #ConnectChat: Open Social Collaboration for PR Pros
"On Tuesday, Aug. 28, from 3 to 4:30 p.m. EDT, seasoned PR professional Sarah Evans will discuss open social collaboration, an innovative approach that helps professionals, non-professionals, businesses and clients set goals and accomplish tasks together via online project management. She'll discuss how PR pros can take advantage of open social collaboration to streamline tasks, share information and connect with others." Grace Lavigne, senior editor at ProfNet will host this upcoming #ConnectChat.
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