If you haven't checked out the blogs section of ProfNet Connect lately, you're missing out on some wonderful posts. Here's a recap of some of the top posts for the week of Aug. 6:
Reasons Why You Work in a Newsroom
“This morning, I read an article on Mediabistro.com titled, "Morning TV Producer Blogs About Why He Loves Job: 'I Get to Witness History,'" about a journalist from a television station in Minneapolis-St. Paul. It made me think of my own time spent in a newsroom and made me somewhat nostalgic for those days." This blog entry was written by yours truly.
How to Pitch Lifestyle Editors
The Publicity Club of New York hosted a luncheon on Wednesday, Aug. 8, featuring a panel of five lifestyle editors who discussed how they like to be pitched. Grace Lavigne, senior editor at ProfNet, provides a recap of this event.
Social Media Etiquette from the Ghost of Emily Post
"According to a recent report from DOMO, 70 percent of CEOs at Fortune 500 companies have no social media presence. I find myself asking how can this possibly be a real statistic?" Laura Maas, AAE and social media coordinator of InkHouse Marketing + PR, explains why using social media is vital when attempting to reach customers.
When Tweets Become a Story: Steps for Verifying Accuracy
"Twitter has become an important social media tool for reporters, but how do you determine when a conversation warrants a story? And how do you verify the information is accurate?" This post is shared by Robin J. Phillips, digital director of the Reynolds Center for Business Journalism.
Dear Gracie: How to Land Speaking Gigs
Each week, Dear Gracie answers questions from ProfNet Connect readers with advice from our network of over 50,000 ProfNet experts. This week she answers a question from an industry expert who wants to know how to get his name on the radar of conferences, trade shows, workshops, etc.
Mapping the Reach of Content Distributed by PR Newswire
Press releases and other content distributed by PR Newswire reach audiences via news media, search engines, social networks and a huge global content syndication network. In this infographic, Sarah Skerik, vice president of social media for PR Newswire, highlights our reach.
The Power of the Pin... The Five P’s to successfully using Pinterest for your Business
"It’s official. I am a true Pinterest fan! I have spent the past three months setting up boards and posting interesting content to my Pinterest profile, sharing them on my networks, and following other Pinners. So what does Pinterest mean for you and your business?" TiaMarshae Sanford answers this question and tells you how to use Pinterest successfully.
Make Your Media Announcement a “Day at the Beach”
Katherine Connors, account coordinator at InkHouse Marketing + Media, shares her suggestions for remaining calm during a major media announcement by utilizing the same tactics used when planning a day at the beach.
Weekly Roundup: Twitter and NBC, Jonah Lehrer, and Fake Familiarity
In his weekly roundup, ProfNet Senior Editor Jason Hahn highlights 10 interesting PR- and media-related stories he finds online.
Media News Highlight shares articles and stories from the worlds of media and journalism, to keep those who work in the media updated with current industry news.
ProfNet, a service of PR Newswire, has helped journalists and experts connect since 1992. Writers can search the ProfNet Connect database of more than 50,000 profiles; send a ProfNet query by email to thousands of subscribers around the globe; or get timely experts and story ideas by email.
