If you haven't checked out the blogs section of ProfNet Connect lately, you're missing out on some wonderful posts. Here's a recap of some of the top posts for the week of July 14:
Three Ways Mobile Devices Can Compromise Security
"Most people still think that the security concerns of using work-related mobile devices are limited to leaving your iPhone in an airport bathroom. But the proliferation of mobile devices is presenting a new set of security challenges to businesses that encompass the same wireless and application security issues we’ve been dealing with for the last few decades." Michael Davis, CEO of Savid Technologies Inc., tells us what dangers we face when using our favorite communication devices.
PR Blogs: The Art of Storytelling
"This week, my focus is on PR blogs. Public relations may be its own industry, but, at the same time, every industry needs its own public relations. You can call it messaging, crisis communications or branding. The fact is, everyone has a story to tell." These are some of the best PR blogs shared by Thomas Hynes, manager of blogger relations at PR Newswire.
Don't Run Afoul of Olympic Games Marks Use Restrictions
"In the run-up to the London Summer Olympics, which begin next week, please remember that commercial newswires like PR Newswire can’t transmit press releases that infringe on the uses of the "Games Marks" published by the London Organising Committee." Sarah Skerik, vice president of social media at PR Newswire, explains what wording is and is not allowed in press release copy.
#ConnectChat Recap: How Social Media Is Changing PR
"In this week's #ConnectChat on Tuesday, July 17, we featured PR, marketing and social media expert Deirdre Breakenridge who discussed "How Social Media Is Changing PR." The chat featured information on new skills and practices PR professionals need to master, what it means to be a hybrid PR pro, the role of social media in a company, where the PR industry is headed, and more." Grace Lavigne, senior editor at ProfNet led this week's chat.
Journalistic Freedom -- Don't Take it for Granted
"Today, I was thinking about how I would start this blog post on journalistic freedom, and found myself standing on my driveway for several minutes holding my local paper in my hand. My neighbors leaving for work must have thought I was crazy. What stopped me was the renewed realization that the news in that morning paper was made possible by the dedication and sacrifice of thousands of journalists around the world, many of whom are struggling to have the freedom of speech we take for granted." Colleen Pizarev, vice president of communications strategies at PR Newswire met several journalists while attending the World Media Summit who were once "leaders in the fight for journalistic freedom in their own countries, in the face of oppression and censorship." She shares their experiences with us in this insightful post.
SPOTLIGHT: Joyce Rosenberg, AP
This is my monthly SPOTLIGHT feature, where I highlight a journalist and ProfNet user to share their personal story and insight with you. This SPOTLIGHT belongs to Joyce Rosenberg, small-business reporter at the Associated Press.
Interesting Expert of the Week, Lemur Edition
"Lemurs, a (very adorable) subset of primates that live only on the island of Madagascar, are the most endangered group of vertebrates on Earth, according to LiveScience. Ninety-four of 103 known lemur species are threatened, with 23 deemed “critically endangered,” an uptick from 10 species given that status when a similar report was produced seven years ago. To find out why, we turned to Dr. Summer Arrigo-Nelson, California University of Pennsylvania’s resident lemur researcher." Maria Perez, director of news operations at ProfNet conducted the interview.
Ascent Index: Big Data
"While data analytics has been around for many years, recently the term ‘Big Data’ has exploded. Since our April launch of the Ascent Enterprise IT Index, which measures social buzz around trend-setting topics such as virtualization, BYOD, cloud security and big data, we found big data to be the consistent winner with the most mentions – nearly 250,000." Matt Fates, partner at Ascent Venture Partners discusses the recent data explosion.
Are Free Press Release Submission Sites Worth It?
"Many small businesses utilize free press release sites to publicize their news, products and services. But how effective are these services?" Eric Bryant, director of Gnosis Arts Media Group answers this question.
Tool Spotlight: Screenleap
This is part of a biweekly series on tools, resources and apps to help PR and media professionals be more productive and effective, written by Jason Hahn, senior editor at ProfNet. This week he talks about Screenleap, a free online service that enables users to share their desktop or laptop computer screens with anyone, no major software installation or registration required.
Is your favorite blog post on this list?
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