If you haven't checked out the blogs section of ProfNet Connect lately, you're missing out on some wonderful posts. Here's a recap of some of the top posts for the weeks of June 11-18:
This month's journalist SPOTLIGHT belongs to Deborah Skolnik, senior editor at Parenting. She had a lot of great things to say and offered some wonderful advice for PR pros trying to reach her.
This week our popular 'Dear Gracie' tackles the question, "I recently took on a client who has some controversial stances. We're anticipating that we'll have to deal with protesters at some point. Any advice?"
Sarah Skerik, vice president of social media at PR Newswire had some interesting thoughts as she spent time in her garden last week. Particularly, of how gardening upkeep and social media have some interesting similarities. Read them all here.
This is part of a biweekly series on tools, resources and apps to help PR and media professionals be more productive and effective. Jason Hahn, senior editor at ProfNet tells us about MightyText, a "free Android app and browser extension that enables users to seamlessly sync, read and reply to text messages from their computer or tablet."
"In our latest #ConnectChat, Ted Skinnerwww.profnetconnect.com/tedskinner, vice president of data intelligence at PR Newswire, discussed how agile engagement – which breaks down the communications process into smaller, more manageable pieces – can help communicators engage authentically with a wide range of stakeholders across multiple channels and devices." Maria Perez, director of news operations at ProfNet led this #ConnectChat and provides the recap.
"This week, my focus is on pet blogs. Whether you’re a dog person or a cat person, everyone can agree that animals are pretty important to our lives. They act as companions and friends. In some cases, they even provide vital services. And in nearly every case, they are loved tremendously by a loyal legion of people." Thomas Hynes, manager of blogger relations at PR Newswire describes the many sites devoted to our non-human best friends.
Via this column, Grace Lavigne, senior editor at ProfNet explores one grammar rule each week.
Maria Perez attended Blog World & New Media Expo earlier this month. While she wasn’t able to attend every single session, she managed to listen in on some very great ones and recapped them here last week. In case you missed any of them, here’s a recap of the recaps.
"Words, when cobbled into descriptive sentences, can create some of the most striking works of art. These verses wield the power to convey detailed messages, paint vivid images and absorb all readers—while informing audiences." Steve Vittorioso, account executive at InkHouse Marketing + Media shares some tips on writing well.
"Anyone who thinks that thought leadership is purely an external function aimed at influencing clients and new business prospects is seriously limiting its potential." Craig Badings, director at Cannings Corporate Communications, explains the positive effects of thought leadership on employees.
Is your favorite post on the list?
ProfNet, a service of PR Newswire, has helped journalists and experts connect since 1992. Writers can search the ProfNet Connect database of more than 50,000 profiles; send a ProfNet query by email to thousands of subscribers around the globe; or get timely experts and story ideas by email.