Adam Rizzieri

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    • Member Type(s): Expert
      Communications Professional
    • Title:Director
    • Organization:SevenTablets, Inc.
    • Area of Expertise:Internet, Marketing, IoT, Cybersecurity
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    • Member:ProfNet

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My Expertise

    My Expertise

      Area(s) of expertise: Internet, Marketing, IoT, Cybersecurity
      Summary of expertise:
      Adam Rizzieri joined SevenTablets, Inc. in the fall of 2015 as the Director of Digital Marketing where he has worked to build a marketing organization that has yielded a 300% growth rate in 2016, relative to the past three years of business. With over a decade of experience in online marketing, Adam cultivated the creation of an industry leading $300M affiliate marketing program, was one of the first media buyers on Facebook, and also among the first to work in the SAG-AFTRA New Media (WebTV) industry, serving the online commercial and content needs of major Hollywood studios. Most recently, Adam spoke on Mobile Marketing for MarketingProfs and he will be hosting part of the SXSW Interactive trade-show in Austin, Texas during the month of March.
      Blog/Web site: http://seventablets.com/blog
      Facebook: https://www.linkedin.com/in/adamrizzieri
      White paper/research:
      Mobile marketing; Internet of Things; Smart Cities; Asset Tracking; Lead Generation; Affiliate Marketing; Cyber-espionage; Analytics
      How Effective Is Your App? Measuring and Responding to User Engagement | Enterprise Mobile Security: You Can’t Ignore It, so How Will You Address It? | Mitigating Your Biggest Mobile Strategy Risk: User Rejection
      Books/articles published:
      "Mobile Marketing: The Dirty Truth About Mobile" (exclusive to MarketingProfs.com)

      https://www.dallaschamber.org/get-connected/involvement/blog/ask-an-expert-a-mobile-business-strategy-for-any-economic-environment/

      https://www.buzzfeed.com/adamrizzieri/the-perfect-app-can-still-fail-if-27s3t

      Addressing Mobile Security: It's a Balancing Act | Best Practices: How to Address the Most Serious Mobile Security Concerns | BYOD Security: When An Employee Leaves the Company
      Awards/associations/memberships:
      Dallas Regional Chamber; TechTitans; Cybersecurity Forum; CMO Council
      Prior media experience:
      10 years
      Educational background:
      B.A., Political Science, Public Policy, Southern Methodist University
      M.S., International Marketing Management, Boston University

      Tecnológico de Monterrey (ITESM): International Marketing & Business
      Soochow University (Suzhou,China): Chinese History, Business, & Culture

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